If you have been in network marketing and on the internet, I am sure you have heard the words social media, the new way of building your network marketing business. So, what in the world is social media and how does it help us?
First, let’s take the word, social. What does this word mean: to interact with others and to share and exchange ideas with others. There are so many social media sites: Facebook, Twitter, Myspace, You Tube, Digg, and so many more. So, the concept of this is simple. Research these sites and find your favorites. Create an account with 2 or 3 sites and find people that have a similar interest as you and you ask them to be your friend. Facebook and Twitter are probably ones that you must join. If you are interested in creating videos, then You Tube is a must! Please keep in mind that joining these sites are 100% free!
You want to brand yourself as a leader. Any tip of information you learn that you feel would be helpful to the community, share, and people will start viewing you as a leader. When you do this, people will view your profile, they start learning about the real you. People will learn that they have more in common with you, and then just network marketing. When people get to know you, it builds trust. If it were I, I would rather do business with someone I trust and know a little bit about than someone that I don’t know anything about.
People love to share great information. So, if you saw something really meat you would tell your friends. The same thing happens online. When you create content that your friends find valuable, they will spread it to their friends. This will increase your exposure to the internet community in a positive way.
You want to act like a leader and not like a salesman. Leaders don’t chase prospects, they wait for the leads to come to them. The key is to build trust with the prospect first before ever asking for the sale.
The key is for people to view your profile; from here they will get to know you better. If they start liking and trusting you, curiosity will build and they will be wondering what that URL link on your profile is all about and they will be more apt to click on the website. This is where you start generating leads for your business for free and this is much more fun than cold calling. Better yet, you may even meet your new best friend.
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